Bachelor Of Communication in Waikato Institute of Technology (Wintec), New Zealand

Bachelor Of Communication in Waikato Institute of Technology (Wintec)

Summary

This degree has been designed for students to develop skills to thrive in the media and communications industry. The programme focuses on media communication and marketing craft, along with critical thinking, creative media, content production, and professional practice. Students will have the opportunity to undertake collaborative real-world projects with students from other disciplines, and with industry.

The degree has pathways in Creative Media and Digital Marketing. A hybrid Screen Arts and Production pathway is also available.

Creative media

Students will develop skills in content creation, strategy and storytelling.

Students will learn:

• Writing and storytelling
• Journalism
• Photography
• Video production

Not only will students develop sound communication skills and understand how to gather, analyse and present data, they will also develop the technical skills to shoot and edit video and photography for multiple platforms, including produce podcasts. Students will hone their writing skills and creative eye to generate engaging, creative media that will address a brief and appeal to their intended audience.

Digital marketing

Students will gain confidence to be persuasive and think strategically. They will leverage digital channels such as search engines, social media, email, and websites to connect with specific audiences.

Students will learn:

• Brand strategy
• Social media strategy
• Campaign development
• Project management

Students will be able to connect appropriate content with a brand’s audience. The skills they learn in analysis will help them to understand how people tick. Students will generate creative briefs and campaign strategies for brands and direct the creation of content for marketing, advertising and storytelling. Day-to-day students will produce tailored content, manage campaigns, understand and manage web and social marketing, and evaluate analytics.

What you'll learn

In the first year of the Bachelor of Communication, students will take three core modules:

• Communication Craft: Develop your specialised skills 
• Critical Methods: Understand the arts and the cultural world 
• Professional Practice: Learn the ways of industry

To complement, students will add two electives of their choice so they can broaden their creative toolkit, from a range of options including the fundamentals in graphic design, sound, or photography.

These courses will give students a secure grounding in the technical, theoretical, and professional skills, while also exposing them to broader ideas about the arts and the cultural world around them.

Career/further opportunities

• Writer
• Content creator
• Media and brand strategist
• Journalist
• Social media marketer
• Advertising account manager 
• Storyteller
• Editor/publisher
• Event manager
• Marketing communications 
• Producer

Graduates of this programme will be qualified to work in a range of communication, media and creative related roles. Graduates will have developed transferable skills and professional attributes that will position them for many other jobs. They will have the skills to work collaboratively and creatively within the increasingly complex and dynamic creative industries. 

Know more about Studying in New Zealand

Tuition Fees in New Zealand (1st Year Average)	BE/Btech NZD 24605 | MBA NZD 25694| MS NZD 29178 | BSc NZD 30702 | BBA NZD 22863 | MEng NZD 41589 | MIM NZD 34186 | MFin NZD 142025
Average Accomodation & Food Costs in New Zealand	NZD 1250 Per Month
Entrance Exams in New Zealand	TOEFL: 74 | IELTS: 6 |PTE: 53
Work and Study in New Zealand	Permitted for 20 hours/week with a valid study permit.
Post Study Work Permit in New Zealand	One to Three Years Depending on the Region.
Cost of Student Visa in New Zealand	NZD 295
Student Visa in New Zealand	If a student wants to study full time in New Zealand for more than three months, and is willing to pay the full cost of the course, Fee-Paying Student Visa is for him/her.
Intakes in New Zealand	There are Two Main Intakes in New Zealand: January Intake and July Intake.
Top Job Sectors in New Zealand	Engineering, Software Developing/Programming, Medicine, Education, Accounts, Electrician, Automotive Technician, etc.
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